we spread everything
we have learned
We believe in an inspirational cycle where designers help each other by sharing their experiences and thoughts.
our publications
publication
the journey of going beyond
In a world where traditional industry boundaries are dissolving, our new paper explores how interconnected services and customer-centric thinking can fuel growth, enhance customer experience, and outmaneuver the competition.
Language: English
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publication
case study: Népliget
We believe that the redesign of a public space requires a holistic, interdisciplinary, systems thinking approach that takes into account the inner experiences of park users, beyond the external conditions of the physical environment.
Language: Hungarian
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publication
design research intro
A brief summary of why in-depth understanding is the key to design successful services - and how we think about research in general.

Language: Hungarian
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publication
case study: Hunyadi Market
We were looking for answers as to how the local council should renew the interior and improve the services of the market, focusing on the whole urban area.
Language: Hungarian
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publication
Most Advanced Yet Acceptable
Users aim to access the most advanced design, but not more advanced than what they are able to accept and embrace.

Language: Hungarian
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Upcoming materials
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blog posts
all blog posts
blog posts
Projekteket bemutató szerepléseink
blog posts
meet patterns #5
blog posts
meet check-in - 2023. szeptember
all blog posts
events
all events
May 16, 2023 (Past Event)
design research meetup
Nov 24, 2022 (Past Event)
Service Design Day 2022
Sep 20, 2022 (Past Event)
LSD #7 Demo Day
all events
appearances
all appearances
PARK, számlázz.hu
Be your own potential customer: a Service Design perspective
Exploring the value of understanding customer perspectives in service design, the article by Sára Gurály advises businesses to adopt the mindset of their potential customers. It highlights the importance of aligning services with customer experiences for enhanced business success.
PARK, számlázz.hu
Segmented approach: key to effective Service Design
László Ágoston explores the crucial role of segmented customer relations in service design. He emphasizes the importance of understanding customer perspectives and tailoring services to enhance customer experiences, leading to improved business outcomes,
PARK, számlázz.hu
Unlocking business potential through conscious segmentation strategies
Highlighting the importance of customized customer interactions in business, the article explores parallels with aviation and taxi services to emphasize viewing every product as an integral part of the entire service journey. This approach, as László Ágoston details, significantly influences the overall customer experience from beginning to end.
all appearances
let's meet for a coffee!
Kamill Kószó
co-founder, design strategist
let's meet for a coffee!