appearances
PARK, számlázz.hu
Be your own potential customer: a Service Design perspective
Exploring the value of understanding customer perspectives in service design, the article by Sára Gurály advises businesses to adopt the mindset of their potential customers. It highlights the importance of aligning services with customer experiences for enhanced business success.
PARK, számlázz.hu
Segmented approach: key to effective Service Design
László Ágoston explores the crucial role of segmented customer relations in service design. He emphasizes the importance of understanding customer perspectives and tailoring services to enhance customer experiences, leading to improved business outcomes,
PARK, számlázz.hu
Unlocking business potential through conscious segmentation strategies
Highlighting the importance of customized customer interactions in business, the article explores parallels with aviation and taxi services to emphasize viewing every product as an integral part of the entire service journey. This approach, as László Ágoston details, significantly influences the overall customer experience from beginning to end.
K&H Innovation - YouTube (Hungarian)
Design-led market entry strategy
On 3 February, as part of the K&H Innovathon, Kamill Koszo and Sára Gurály talked to startups about the planning steps before entering the market: stepping back, understanding the (potential) user context, and the importance and dimension-changing effects of thinking in terms of product rather than service focus.


digitalhungary.hu (Hungarian)
Service Design in the post-digital world
A conversation about post-digital marketing, service design and how today's expectations are to make shopping an experience at every point, both online and offline.
Service Design Day, Budapest, 2020
meet FintechLab - the past one year (HUN)
Zsófi & Kamill together with Norbi Gaál (Fintechlab) shared their thoughts on the challenges, joint efforts and results from the past one year working together on managing change. 08. 10. 2020.
Service Design Day, Budapest, 2020
Design research in urban projects (HUN)
Design research in urban projects 
Sára & Laci talked about urban design project experiences and summed up The Hunyadi Market Hall meet project - Service Design Day conference, Budapest, 08. 10. 2020. 
Service Design Day, Budapest, 2020
What is MAYA for services? (HUN)
Internal innovation - MAYA for services
Sára & Laci introduced the MAYA (Most Advanced Yet Acceptable) publication - Service Design Day conference, Budapest, 08. 10. 2020. 
End of day podcast (Hungarian)
Service Design in digitalization
We talked to Kamill Kószó, co-founder and design strategist of meet, about the place of service design in technology projects. Beyond technological innovation, what can determine the success of a product and whether we are aware of the banking sector's customer reality.
PD Stories podcast (Hungarian)
What does a Service Designer do?
"In the third episode of PD stories, we talked to László Ágoston, a prominent representative of the increasingly important design field of service design."
Splendex blog
What is Service Design - Explained by Professionals
A conversation about what service design is, its relationship with UX, and how empathy can be useful for business.